QR codes are making a quick comeback into mainstream culture. Years ago it seemed like a forgone conclusion that had died out as something that was only on the food packaging. Now you see them on some billboards in big cities, business cards, and fitness applications use them to help their users keep track of food intake. One could possibly deduce that it is because of the advent of the smart-phone that this is even possible now. Before with more limited phones taking pictures of QR codes and analyzing their data would have been a death sentence for any old flip-phone of the early 2000's. As more people being to use smart-phones and tablets the draw to once again use QR codes is becoming the “hip” thing to do. People love Facebook, Instagram, and other photo applications and QR codes also fill this desire for fast and easy. What's easier to Google it or to quickly snap a picture and link to a website? Of course taking the instant picture is always going to be more efficient. As the third world also grows in their phone craze and consumption QR codes may be here to stay for a good long time. Marketing industry has taken note of QR codes therefore so should you.

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